How to Appear in ChatGPT Answers and Drive Leads
HubSpot Blog8h ago·1 min readSEO & Search
AI Summary
The author shares practical steps for getting content featured in ChatGPT’s answer engine, drawing on personal experience and HubSpot’s AEO success. It explains how ChatGPT sources information and outlines tactics to increase visibility and generate qualified leads.
⚡ Marketer Insight
Marketers should treat ChatGPT as a new search frontier and optimize content for answer engine algorithms (AEO) to capture traffic and leads that previously came from traditional search.
#answer engine optimization#chatgpt seo#ai visibility
Original article
HubSpot Blog